Clif Bar & Company is proud to be the Official Energy Bar of GORE-TEX™ Trans Rockies™ Run

Clif Bar logoBy Colleen Cooke, Two-time Trans Rockies Run finisher, and Clif Bar & Company Rep

When it comes to feeding your body, nothing beats real food. With a mix of whole grains, protein and fiber, CLIF BAR gives you sustained energy to run 113 miles over gorgeous Colorado mountains! And since this will be my THIRD YEAR running this event I understand the true importance of sound nutrition during a life-changing experience like Trans Rockies.

As you train for this amazing event, the number of miles you run is important, but FUELING those miles is truly valuable because the best training program is incomplete without proper nutrition. During exercise it’s important to replace fluids, carbohydrates, and electrolytes. Design a sports nutrition plan that works for you and practice it in your training. Clif Bar minis will be available on course as part of your performance nutrition plan so practice consuming Clif Bars in your training (trust me when I say you’re going to want some solid foods when you’re out there for the longer days).

Clif Bar is a natural fit for Trans Rockies because we both love the outdoors and want to help preserve the places we play. At Clif Bar food matters and we believe it should be Natural, Nutritious, and Organic:

  • Natural– We source our ingredients from nature and mix them together in a bakery
  • Nutritious- A way of eating that promotes a healthy lifestyle and performance
  • Organic –It’s better for your body and the planet, decreases exposure to pesticides, is healthier for our water and soil, and may contain greater levels of nutrients and nutrient diversity.

Life is simple: Train Smart, Fuel Well, and Run Trans Rockies! Good luck to all of you from your friends at Clif Bar & Company (www.clifbar.com).

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